A few days ago, a reporter learned from reliable sources that, due to the sustained popularity of the car market and the ongoing shortage of sales personnel, the Guangdong Marketing Society has been officially recognized by the Provincial Occupational Skills Evaluation and Guidance Center under the Ministry of Human Resources and Social Security. This recognition aims to meet the growing demand for skilled professionals in the automotive marketing sector. As a result, the Shenzhen Tsinghua Science and Technology Venture Development Center has been exclusively authorized to conduct training and issue certification for auto marketers and assistant auto marketers.
It is reported that this initiative marks the second major auto sales-related professional qualification program to be introduced in Shenzhen, following the recent introduction of the automobile broker certification. The new certification is expected to fill a critical gap in the industry by providing standardized training and qualifications for those working in automotive sales.
Liao, the project coordinator, explained to the reporter that this certificate is a key requirement for professional assessment. Upon passing the examination, trainees will receive official certification issued by the Ministry of Human Resources and Social Security. This national-level certification is widely recognized and serves as an essential reference for both employment and career advancement. Additionally, it can be re-validated for use as a professional qualification certificate for overseas employment opportunities.
With the automotive industry continuing to expand, such certifications are becoming increasingly important for professionals seeking to enhance their skills and career prospects. The introduction of this program in Shenzhen is seen as a significant step toward improving the quality and professionalism of the auto sales workforce in the region.
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