"There is no shortcut to the development of manufacturing enterprises. It can only be a technical innovation in a down-to-earth manner, and find a way out in technological innovation." - Li Shufu, Chairman of Geely Holding Group, on March 20, at the Diaoyutai State Guesthouse in Beijing, Geely Holding Group Chairman Li Shufu officially delivered 20 Geely Borui foreign affairs courtesy vehicles to the Diplomatic Service Bureau of the Ministry of Foreign Affairs as the first delivery vehicle of the 50 Geely Borui Foreign Affairs Concierge designated vehicles. This is a breakthrough in the history of China's automobile industry. The government uses cars made by private enterprises as state-owned cars.
As we all know, the foreign affairs courtesy car has a special character different from the general official car, which represents the image of the country, so the conditions for purchase are very strict. As a domestically produced self-owned car that is still not listed, Borui GC9 was selected, which is of great significance to Geely.
Prior to this, many people still have an impression of Geely on a private independent brand that creates cheap cars. This is unbearable for Li Shufu who has a strong national car complex.
Making a cheap car is a bottomless pit, everyone is competing in price, you hit me, I hit you. Going on like this is definitely a failure. Our products are not dignified, the price is always cheaper than others, and they are always taken a low look. I can't accept this situation.
In Li Shufu's view, it is still necessary to fight the iron. In the current situation of foreign brands and joint venture brands in the Chinese auto market, Yokohama is not only surrounded by its own rivals, but also the degree of consumer recognition of its own brands. Grasping the core technology of the car.
In 2014, whether it was the research and development of autonomous driving technology, the promotion of new energy vehicles, or the extension of the traditional fuel vehicle product line, Geely's transformational journey has already shown a new atmosphere.
"The future car is 'four wheels, one battery (green energy and power) and one computer (the Internet increases data)" This is Li Shufu's latest view on the future of car development.
In Li Shufu's view, the future of autonomous driving technology will be divided into four stages:
The first is the driver's assisted driving system.
The second is a semi-automated operating system. That is, in the case of being warned, if the driver does not make the appropriate correct measures, the car will automatically take corresponding measures.
The third is highly automated. It can be controlled automatically by the driver of the car for a long time, such as Volvo's existing auxiliary transformation function, ACC's own cycle control system, automatic detection system for road conditions with auxiliary steering function, which is the first in Volvo's world. I have not yet arrived in China.
The fourth is to drive completely automatically.
Fully automatic driving allows the car to be fully automated without the driver's supervision. Today, Volvo has launched the world's first auto company to conduct a fully automated public road experiment in Gothenburg.
Today, Geely has begun to develop Internet cars. Unlike the Internet car solutions launched by SAIC and Kaiyi, Geely Internet Car intends to develop on the new platform, CMA platform. The platform is a compact vehicle platform jointly developed by Geely and Volvo, and is the most advanced platform of Geely Group. Li Shufu hopes that this Internet car will directly enter the mainstream market in the world from the initial stage.
"Now the car has entered the intelligent 3.0 era from the past mechanical 1.0 era and the electronic 2.0 era. In the future, the smart car that can drive automatically will trigger a revolution. People will hold the steering wheel and the brakes in the brakes. Freedom and enjoy truly free, safe and healthy driving, and the rapid development of Internet technology and technological innovation are turning this dream into reality."
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