Features kitchens emerge in an endless stream to increase the added value of kitchen brands

At this stage, the competition in the kitchen equipment market has become a hot trend. In the face of an increasingly fierce kitchen equipment market, small and medium-sized kitchen equipment companies can be said to be particularly stressful. For small and medium-sized kitchen equipment companies, how to survive in such a fierce market competition and maintain the trend of striving for the upper reaches is relatively rare. First of all, the distribution channels for small and medium-sized kitchen equipment companies are not mature, and they need to be distributed and distributed on the road to growth. Business mutual support.

Characteristics of Kitchenware As the quality of household life improves, consumers demand more and more kitchen utensils, and environmental protection, energy saving, multi-functional, and multi-purpose kitchen utensils emerge in an endless stream. However, in face of these new kitchen utensils, many consumers have made it difficult:

First, there are many functions, operations are complicated, people are dazzled, and do not know how to use;

The second is that these "guy" are not ready to serve and "not worth using."

In the experiential home market, everything becomes very simple - users can experience the perceived product quality, process details, efficacy functions, brand services, brand culture, and products and services through intuitive methods such as reading, listening, touching, and trial. The overall impression that the brand, as well as the company, delivers to consumers is clear at a glance.

The function of the sales venue is no longer a simple “shopping place” but a “new social space”, which not only narrows the psychological distance between companies, brands, and consumers, but also satisfies the need to integrate consumers. Sensitive requirements allow consumers to feel more value-added brands in more exciting experiences.

Future Trends in Kitchen Appliance Market Development As Chinese consumers become more young and their consumption levels continue to increase, open kitchens are favored by many young people. At the same time, young consumers are basically affected by higher education. Their eyes are very critical, and their standards for environmental protection, health, quality and quality of their products are also increasing. Perhaps 10 or 20 years ago, only the products needed to be produced and the quality was slightly better, they could be sold quickly. Now, these are not feasible. As our kitchen appliances industry should meet the young people's ideas, we should formulate new strategies for them because they are the main consumers in the market now and in the future. Today, Jiuzheng Building Materials Co., Ltd. has come to discuss with everyone the development trend of future kitchen appliances market.

At the present stage, the market demand for kitchen appliances is very large, and the hood market is the first to bear the brunt. This is due to continuous improvement in the level of consumers and a market recovery caused by the national urbanization policy. The performance standards of the range hoods that began to be implemented on October 1 opened the door to a new market. Under the guidance of these several aspects, the range hood industry has gradually become high-end, energy-saving, and high-quality.

Today, nearly two months after the implementation of the new performance standards, everyone is concerned about the new listing of range hoods. But after all, the time is relatively short and the market has not changed much. The real change takes place in the interior of the kitchen and power companies. New competition is a technology, brand, and industry as the core. Whoever gains a leading edge in new market competition will be able to win more markets in China in the next few years. It will also set off another revolution in China's range hood industry. Its key words are energy-saving and efficient integrated solutions.

According to the latest market data, from January to August this year, the retail sales of the hood market in China increased by 25% year-on-year, becoming a new bright spot for the consumer electronics market. Industry analysts believe that growth in the range hood market represents rising consumer demand, while high-end trends are gradually emerging, and the implementation of new energy efficiency standards will undoubtedly eliminate 20% of products, which will further enhance the high-end of the hood industry trend.

For all range hood companies, the implementation of new energy efficiency standards is both a challenge and an opportunity. Kitchen and electric companies must use green health as the new standard of effectiveness and establish the “indoor” and “outdoor” thinking. On the one hand, to ensure the quality of the air in the living room and to build a healthy kitchen by providing better effect of the oil smoke; on the other hand, it is necessary to be responsible for the atmosphere and reduce the PM2.5 damage to the atmospheric environment by improving the EIA indicators such as oil separation.

According to Xiao Bian, green health is not only the right direction for industry innovation, but also represents a strong consumer demand for low-carbon life. It will surely become the trend and trend of industry development.

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